English noun: advertising |
1. | advertising (communication) a public promotion of some product or service |
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| Synonyms | ad, advert, advertisement, advertizement, advertizing |
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| Broader (hypernym) | packaging, promotion, promotional material, publicity |
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| Narrower (hyponym) | advertorial, bill, broadsheet, broadside, circular, commercial, commercial message, direct mail, flier, flyer, handbill, mailer, newspaper ad, newspaper advertisement, preview, prevue, teaser, throwaway, top billing, trailer |
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2. | advertising (act) the business of drawing public attention to goods and services |
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| Synonyms | publicizing |
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| Broader (hypernym) | business, business enterprise, commercial enterprise |
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| Narrower (hyponym) | circularisation, circularization, hard sell, soft sell |
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