Engelsk navneord: promotional material |
1. | promotional material (om kommunikation) a message issued in behalf of some product or cause or idea or person or institution |
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| Eksempler med tilsvarende betydning | The packaging of new ideas.
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| Termer med samme betydning (synonymer) | packaging, promotion, publicity |
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| Mindre specifikke termer | content, message, subject matter, substance |
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| Mere specifikke termer | ad, advert, advertisement, advertising, advertizement, advertizing, ballyhoo, blurb, buildup, endorsement, hoopla, hype, indorsement, pitch, plug, PR, public relations, sales pitch, sales promotion, sales talk |
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| Omfatter disse overordnede termer | marketing |
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